SiriusXM Packaging Redesign Hits the Stores
JDA was awarded the project to update and create a new packaging system for SiriusXM radio products and accessories.
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JDA APPROACH
Proven Retail Design Strategy.
JDA is not just a design firm, but a creative partner. We make your passion for your product and brand come through with truly exciting, inventive ideas. We achieve far-reaching results by implementing a vision for your product that encompasses your entire brand. And we strive to build an excellent rapport with you, and produce superior results using a finely honed four-step system:
Plotting the Creative Course.
After laying the groundwork, we use our collected intelligence to construct a creative brief, form design criteria, and develop three to five creative directions. With your feedback, we refine these directions before moving to consumer testing if necessary.
- Develop design criteria
- Team assigned
- Internal creative brainstorm
- Evaluate results against design criteria
